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WhiteWave Consulting, LLC

Consulting Services


WhiteWave Consulting offers strategic level measurement and assessment.  The company was formed largely in response to the poor success rate of major organizational transitions.  Most of them fail to realize their full potential.  Many transitions lack clarity and depth; they resemble a puddle of mud much more than a white wave with clear direction and force.  This is the reason why WhiteWave’s primary charter is to help companies become more successful by obtaining clear direction and focus.  The clarity is obtained using objective feedback in the form of collective interpretation of meaningful data.

 Value Proposition

Jennifer White has extensive experience in measuring sales effectiveness as well as organizational transitions such as M&A integrations, spin-offs, strategic implementations, and business growth initiatives.  Her strong analytical skills make her core competency collecting and analyzing data, thus helping businesses make informed decisions and take action.  As an independent consultant with a network of partners, Jennifer can scope and bill projects to meet the specific needs of her clients and their budgets, enabling her to offer affordable fees.

Examples of Recent Work:

  • Sales and Marketing Competency Assessment

In the Fall of 2004, Jennifer worked with Advantage Performance Group partners Steve Gielda and Tim Mooney to develop a comprehensive training plan for a growing medical products company.  The work entailed conducting interviews and focus groups to identify job competencies.  This enabled the multi-source assessment of competency levels for sales and marketing employees in over sixteen different field and corporate positions.  Gaps in competency were used to recommend training and development solutions.

  • Staffing Benchmarking Project

Starting in mid 2003, Jennifer managed a long-term benchmarking project for four firms in the professional services industry.  The study examined staffing headcount, costs, organizational structures, and functional processes for seven practice support functions including HR, Finance, IT, Legal, Marketing, Office Services, and Operations.  The project entailed designing an extensive custom spreadsheet survey, checking and compiling data, developing relevant reports, and discussing the findings and implications with the clients.  One client remarked, “We have never had this kind of data before.”  Another client asked to have the study repeated the following year.

  • Board Assessments

Within the past few years, Jennifer has worked with four different corporate Boards to assess the effectiveness of their Boards as a whole and their director capability and performance.  Jennifer designed custom questionnaires, analyzed the qualitative and quantitative results, and communicated the findings in report and presentation format. Clients included a leading software technology company, a non-profit health care system, an industrial products manufacturer, and a real estate investment trust.  The Board assessments were helpful in identifying priorities for the composition of the Board, CEO succession planning, and Board engagement focus.  One client indicated, “This report is great!”

  • Merger and Acquisition Surveys

In late 2003, Jennifer worked with two different financial services organizations to assess the status of their merger and acquisition integrations.  Collaborating with the clients, Jennifer designed the custom surveys, collected and analyzed the findings, and developed reports to convey key messages.  One banking client undergoing merger talks found the feedback extremely valuable for managing public opinion as well as retaining talent.

  • Executive Dashboards/Transition Metrics

Over the past few years, Jennifer has worked with several clients to design dashboards that display key business and transition-oriented metrics.  Jennifer reviews strategic planning documents, hold discussions, and helps clients identify the most relevant metrics to monitor; often designing the tool in an iterative fashion.  A large telecommunications organization used the dashboard to track progress on their top business priorities in a turnaround situation.  The automotive financing division for a major bank used the transition dashboard to monitor key metrics associated with executing a new business strategy.  A division of a leading pharmaceutical company used a custom dashboard to monitor business metrics (e.g., market share and product development) as well as people metrics (e.g., talent retention and communication effectiveness) during a divestiture.  Careful monitoring helped the company sustain performance and negotiate a good deal.